Wholesale MLM LeadWhat is a wholesale MLM lead? I define it as a network marketing lead that you purchase from a lead company at a discounted price. Please let me start this article by telling you that I am not a big fan of buying leads. Although some people have experienced phenomenal success purchasing leads, most people get horrible results. This happens for a variety of reasons, but the biggest reason I don’t think you should buy leads is because (1) they are opportunity seeker leads, not network marketing leads, (2) most leads are sold to 5-10 different distributors, and (3) most leads aren’t fresh. That being said, if you decide to purchase leads anyway, you should find a good wholesale MLM lead source. There are many different lead companies online. To find some of them, simply do an internet search for wholesale MLM lead. I’d recommend you try to find at least 3-5 different companies. Make sure you research each company to see what you can learn about the company. Look for testimonials, complaints, etc. Once you find a company you are comfortable with, purchase some leads and test your results. I think a good wholesale price is $1 per lead or less. Some leads cost upward of $10 per lead. Personally, I think that is a bit steep. But you will never know if a lead source is good or not, if you don’t test your results. Don’t focus solely on cost. Instead, think of return on investment. For example, if you purchase 100 wholesale leads for $250, you spent $2.50 per lead. Hypothetically, let’s assume that you signed up 2 new distributors from those 100 leads. That means you spent $125 per new distributor ($250/2). Does that make sense? On the other hand, let’s assume you spent $600 for 200 leads, from a different lead company. In this example, you paid $3 per lead ($600/200). Of those 200 leads, you sign up 5 new distributors. That means you spent $120 per new distributor ($600/5). In this example, you paid more per lead, but you got a better return on your investment. In the previous example, you paid $125 per new distributor. In this example, you paid $120 per new distributor. If you make more than $125 when you sponsor a new distributor, you can keep buying leads forever. You get your initial investment back right away. And you can earn residual income from future orders placed by your new distributor. In this example, your more expensive leads were the best option. But if you hadn’t of tracked your results, you wouldn’t have known which leads were better. Remember, return on investment is always more important than money spent. That’s why you have to track your results. Only then will you know which lead company is the best wholesale MLM lead source.
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