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Market America Business Review



Market America

The purpose of this article is to provide an independent review of Market America. DISCLAIMER: I am not affiliated with the company in any way. All information was conducted from independent research and from my personal experiences dealing with Market America distributors. Please know that the name is a registered trademark, owned by the company.

About the Company

MA is a product brokerage and internet marketing company. They manufacture products and develop strategic partnerships with large corporations to combine affiliate marketing and network marketing. They call their business mode the UnFranchise™ System. According to their website, their business model is similar to that of Amazon or QVC.

The company started in 1992. Since the company first started, it has generated more than $3.4 billion in sales (source company website). The company offers more than 35 million products and manufactures approximately 2,500 core products itself (source company website). Its headquarters is in Greensboro, North Carolina. The company does business in the United States, Australia, Canada, Hong Kong, the Philippines and Taiwan. Its founder is J.R. Ridinger. Currently, there are more than 3 million customers and 180,000 independent distributors (source company website).

Strategic Relationships

The company has strategic partnerships with more than 3,000 stores. In essence, Market America is a web-portal and allows people to get paid at stores they would normally shop at anyway. Some of their strategic partners include Ace Hardware, AT&T, Joann Fabrics, Limoges Jewelry and thousands of other stores. Market America provides links to its partner stores. When you purchase a product through that link, you earn a commission. And when other people shop at your store, you earn a commission from their purchases too. It really is that simple.

The Product Line

What are some of their key products? Market America manufactures a large variety of products to include shampoos, health and wellness products, vitamins, personal care items, spa products and much more. Some of their top products include Isotonix OPC-3, Ultimate Aloe Juice, Isotonix Multi-Vitamin, Glucosatrin and MochaTonix. All their products come with a money-back guarantee. Most of their core-line products are consumable, which means they need to be reordered each month. This creates residual income for MA distributors.

Getting Started & Making Money

How do you get started with MA? It’s simple. First of all, you need a sponsor. Your sponsor is the person who shares the business opportunity with you and agrees to train you and motivate you. Once you pay the registration fee and agree to the terms and conditions, you become an independent distributor.

At that point, your objective is to build your business by sharing the products and business opportunity with others. Most new reps share the products and business opportunity with friends and family members. They host one-on-meetings and in-home presentations to grow their business.

The people who make the most money with the company simply have lots of retail customers and downline distributors. They understand that network marketing is a numbers game and they simply work their numbers.

Moreover, Market America offers a binary compensation plan, which means that each distributor has two front-level positions. The key to success is to balance your two legs so that they generate an equal amount of sales. Typically, you get paid off the sales volume of your “weaker leg.” So if you have one leg with lots of sales, and your other leg has no sales, you don’t earn anything. In my opinion, that is the major drawback of a binary compensation plan.

Final Thoughts

In conclusion, I believe Market America is an awesome business opportunity. It is a legitimate business that requires hard and consistent work to achieve success. Don’t expect to get rich quick or get paid to do nothing. What’s better is that very few MLM companies offer the variety of products and services that MA does. More importantly, the company has consistent growth, a strong financial backing, great company leadership and outstanding distributor support.

Your key to success is to find a successful distributor and join her team. Once you do that, you must focus your energy on marketing your business. This will help you find customers and prospects to share the products and business opportunity with. If you can do that, you will achieve success with MA.

DISCLAIMER: I am not and have never been affiliated with Market America in any way, shape or form.

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