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Bella Beads Review



Bella Beads, Inc. was launched by Dina Amico-Kriescher in 2008. Amico-Kriescher was already the head of successful direct sales company Noah’s Ark Animal Workshop. The company is currently based in Algonquin, Illinois and has sales representatives across the United States and Canada.

The company’s specialty is beads; a vast selection of handcrafted .925 sterling silver beads, Murano glass beads with sterling silver centers, crystal beads, pearl and sterling silver beads. The beads range in price from $15.00 for foil and Murano beads to $30.00 for beads made with Swarovski crystals. The company also sells silver or leather bracelets, earrings, necklaces and rings on which to display their beads. Since each customer chooses their own beads, no piece of jewelry is the same.

Bella Beads backs their products with a limited guarantee. If a customer is unhappy with their purchase for any reason it may be returned unopened within 10 days of purchase for a refund or replacement. The company will also accept returns of defective products within six months of sale with proof of purchase. Neither normal wear and tear nor abuse of the product would qualify for return.

Bella Beads Review About the Company

The company utilizes the direct sales business model to getting their products to their customers. This distribution system relies on the services of independent sales representatives, or Charm Consultants as Bella Beads refers to them. This direct sales system eliminates the need for a retail outlet for the product or services. The company manufactures the products, keeps an inventory, processes orders, ships the product, handles customer service issues, tracks commissions and pays its consultants. On the other hand, the consultants look for new customers and merchandise the products.

Like any direct sales organization, these charm consultants are independent contractors responsible for filing their own Federal and State Income Tax forms. These consultants may contact and sell to individuals face-to-face, one-on-one, by telephone, fax or email, but primary method (popular with both customers and the representatives) is the on-site demonstration, otherwise called the “party plan”. In fact, the Bella Beads website indicates that the party plan is the company’s primary and preferred method of distribution. It clearly generates the most income for its sales people.

The Party Plan

This party plan can be one of the simplest types of business for a sales representative because the host/hostess invites friends into their home or workplace to meet the representative and purchase the products. Chances are that over your lifetime, you’ve attended at least one party sales presentation, whether it was for Tupperware, Avon, Mary Kay, Arbonne or the like. Bella Beads’ consultants will take a low key approach where the jewelry and beads are simply made available to try on, admire and choose for purchase. Party guests design their own piece of jewelry while enjoying time with friends and family.

How to Make Money

Independent Consultants can earn income in two different ways. First, they can earn up to 35% to 45% commission from their own personal sales. Second, they can earn additional income based on the sales made by representatives they have recruited. Consultants can earn override and commissions on their group’s sales. They can also earn leadership bonuses, cash incentives, and merchandise discounts as they progress through the achievement levels.

You do not need to be recruited into the company by an existing consultant; there is an opportunity to sign up to the official website. The start-up kits range in price from $199.00 for a basic start-up kit (which includes display cases and business tools) to $1,499.00 for a boutique start-up kit (which includes the same items plus a collection of jewelry pieces and a large assortment of beads).

Tips for Success

The key to success with this company, as with any other network marketing company, is to have good sales and marketing skills. You must have good “people skills” and know how to merchandise your products. The people who make the most amount of money have 50 to 100 or more personal customers. More importantly, they work their business every single week and host several in-home parties each week. In addition to doing this, the top consultants also sponsor new consultants each month and duplicate themselves.

Final Thoughts

I believe that Bella Beads offers an attractive, quality product. The beads are comparable to those of the currently wildly popular Pandora jewelry. The company also provides free training and marketing support. The company supports its representatives with a very attractive, detailed and user friendly centralized company website to introduce potential customers to the product, and to explain the sales platform, or parties. There are some independent Bella Beads websites online, but they are not necessary as the company website offers a party leader locator and also the option to go ahead and schedule a party right online. Simply put, Bella Beads has everything you look for in a direct sales company.

Your key to success is to team-up with a successful consultant and join their downline. If you can do that, you will improve your chances of success. Please know that Bella Beads is a registered trademark. All information in this article was collected from independent research. I am in no way affiliated with the company.

On a side note, I would love to hear your personal story about Bella Beads. Check out the web-form below to share a success story or product testimonial with others. If approved, your comments will be available for others to read and comment on. Help spread the word about Bella Beads.

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Bella Beads 925: I Love the Sterling Silver Beads and Bracelets  Not rated yet
If you have gotten swept into the Pandora Bead hype but aren’t too crazy about their hefty price tag, try Bella Beads 925. They are every bit as beautiful ...



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